German media support tool supplier Walter's public relations activities in China

Abstract Since 2010, German Media Media Consulting Co., Ltd. and its Beijing branch will support the public relations activities of Walter Greater China. Walter Co., Ltd. is a multinational company specializing in the development, production and sale of carbide metal cutting tools...

Starting in 2010, German Media Media Consulting Co., Ltd. and its Beijing branch will support the public relations activities of the Walter Greater China division. Walter AG is a multinational company dedicated to the development, production and sale of carbide metal cutting tools with 2,700 employees worldwide. World Media will give Walter support in media positioning, exhibitions and public relations activities. Since the middle of last year, the company has strongly supported its public relations work in the German-speaking area as the leading public relations company of the Walter Group. The internationalization of public relations work is the focus of the Walter Group's media promotion work.
“We chose World Media because they have extensive manufacturing experience, they have companies in China, and they have confidence in our products, services and target markets,” said Mr. Sun Huan, National Marketing Manager of Walter Greater China. Walter has a wholly-owned subsidiary in Wuxi, Jiangsu Province, China: Walter (Wuxi) Co., Ltd. The company has 170 employees. Walter employs 200 people throughout Greater China.
German World Media Public Relations Consulting Co., Ltd. established a representative office in China in 2007. It is the first German public relations consulting company to enter China.  

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